Shop in Shop
When you’re looking to create a shop in shop, there is a lot to consider. From making sure that you’re not overly clashing with the store to making sure that you can bring in the customers in. A shop in shop is a highly engaging and sales boosting project for brands and retailers alike.
To make sure you have the right fittings for your shop in shop concept, consider the following:
- Use store fittings that are smaller than usual, to fit everything into your smaller retail space nestled within another store.
- Stand out from the rest of the store with strong branding of your own that helps to distinguish your retail unit.
- Design your allocated space in an efficient manner, which allows you to function as a full store in minimal space.
With a shop in shop project, you will usually find that “off the shelf” store fittings do not achieve the look you need. Bespoke shelving, storage and signage solutions that are put together specifically for your store could be the ideal way forward.