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The Ultimate Point of Sale Display Buying Guide



Are you looking for a way to boost sales and leverage impulse purchases? Finding the perfect point of sale display could provide the perfect solution.

Point of sale or POS displays help you grab customers’ attention during the checkout process and remind them about essential add-on purchases like batteries or an irresistible chocolate bar.

Research shows that POS displays can maximise sales by as much as 68%.

But, before you buy a point of sale display, it’s important to understand the underlying concepts of what makes customers’ purchase, the different types of POS displays available and how you can integrate them into your next product campaign.

What You’ll Learn in Our Point of Sale Display Buying Guide

Our point of sale buying guide covers:

  1. What is a POS Display? Discover the difference between a POS and POP display and why point of sale displays are important.

  2. How Do POS Displays Work? Learn more about impulse purchases and how you can leverage customer psychology to increase conversions.

  3. Things to Consider Before Buying a POS Display. Take a moment to reflect on your marketing goals, audience, display positioning and underlying message before purchasing.

  4. Types of POS Displays. Explore the available options including gondolas, dump bins, freestanding units and much more. POS Display Materials.

  5. Compare the different choices in materials and find out the pros and cons of acrylic, cardboard, wood and metal POS displays.

  6. Creating a POS Display Marketing Strategy. Get the most of your new POS display with these helpful tips & tricks on successfully integrating your point of sale display into your marketing strategy.

  7. Examples of POS Displays. Discover how we helped Unicorn design a point of sale display to meet their specific requirements and promote their new line of products.

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Discover everything you need to know about buying a point of sale display stand in our ultimate guide. 

Complete the form below to download our guide or schedule a free consultation to learn more about our retail design solutions.


About KSF Global   

KSF Global are experts in designing and manufacturing POS display stands and retail display solutions. The team create and build retail units that function perfectly on the shop floor while enticing customers to buy. Working seamlessly across the world, KSF Global provide store fixtures and fittings for big name brands and retailers. A true one-stop shop for creating the perfect shopping experience. 


What sets KSF apart?

Since 2005, KSF Global have built up a trusted reputation and a strong track record by providing adaptable and reliable solutions for our customers' in the ever-changing retailing environment.

For many clients, we have become their "Key Success Factor", by ensuring a powerful synergy from concept to completion. For retail professionals everywhere, KSF Global are delivering the successful implementation of display projects and showing our clients improvement in terms of quality, time, cost, communication and sustainability.